My wife and I are both over 40. I have always struggled with dry elbows and hands, while my wife is a truly beautiful woman who has consistently taken exceptional care of her skin, regardless of the price tag. She has always been the obvious person to consult whenever I had questions about which new cream or balm I should try.
Her advice was simple: “Don, get a full list of everything in the product and, item by item, ask ChatGPT whether it is healthy for your skin, whether it has any long-term benefit, or if it’s just a temporary cosmetic fix. Also keep in mind that the brands that spend the most on marketing often have the least to offer.”
The more I researched, the more I realized she was right. That insight became the driving force behind True Barrier.
We asked ourselves: What are five ingredients that work synergistically, support each other, and deliver long-term benefits to your skin that last beyond the days you use them? From there, we went to work to see how we could create a truly effective product.
We are very pleased with the results, and we are confident you will be too.